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15 Free Digital Marketing Courses to Strengthen your Skills

You can choose digital marketing as your career or include it in your skillset to stand out in any job market. So if you are reading this content, it’s safe to assume you have been looking for free digital marketing courses to learn or strengthen your digital marketing skills?  

What if we say you do not need to travel a distance or spend money, and yet you can develop your digital marketing skills perfectly. You have read it right. As we are in the digital era and there is a huge demand for learning digital marketing, there are also hundreds of excellent yet Free Digital Marketing Courses to choose from. They are all dedicated to educating the vast population of the world about digital marketing.

As digital marketing is a really broad subject, you can find a range of basic digital marketing courses or courses that cover specific aspects of digital marketing. For example, content marketing, SEO or PPC and other digital marketing related topics, which we will discuss elaborately here.

Taking digital marketing courses will hone your skills and add weight to your CV. Digital marketing skills are necessary for all kinds of industries. Whether you are a doctor, engineer, gym trainer, plumber and even if you are running any non-profit organisation digital marketing is a must. It will help you get your business out into the world and gain more profit and reputation.

Hence, we have come up with the 15 free digital marketing courses so that you don’t have to look anywhere else. We will also help you dig deeper into the digital marketing world, give in-depth knowledge on free digital marketing courses and let you know digital marketing certification is important.

What is Digital Marketing?

Let us try to understand what is digital marketing first so that you know the aspects of it and take individual training for each aspect of digital marketing if you want. 

Digital marketing is modern-day marketing using all sorts of technologies to reach potential customers of our business. Due to the development of technologies, search engine platforms, social media, and software, the picture of marketing has changed. Digital marketing is not only necessary to promote a business. It has also become necessary for promoting any kind of cause or movement.

What is Digital Marketing

Digital marketing means that you, your business and your brand or product has to be on an online platform. It can be a website, or it can be a social media page. Online space is equally important as a shop or office for a business. However, it all goes uphill from here if you utilise all the necessary digital marketing strategies for your business.

From capturing a target audience for your business, digital marketing involves promoting your business in many ways. With the help of digital marketing, your business does not need to address all the population in the world, but to the audience who are eager for similar products you are providing. Furthermore, digital marketing helps you strategise every aspect of your business, like turning your viewers into paying customers and retaining them for the longest time. 

With digital marketing, building brand awareness and reputation are easier than ever. Moreover, you can bring your business into the limelight organically and also through paid marketing. With the right tools and techniques, you will know how much profit your business can make and what kind of potentials it has in the market.

What are the Types of Digital Marketing?

Digital Marketing is a vast area where you need to learn new things to keep up with the latest trends and technologies. Learning through blogs and e-books can be helpful, but might not be enough to gain all the expertise you need in digital marketing.

Types of Digital Marketing

Furthermore, digital marketing is just not one single thing; it is a collection of different marketing techniques and strategies that you can apply to your business, websites and online platforms. Here is the list of different types of digital marketing, and you can take individual training on each of them.

  • Content Marketing
  • Search Engine Marketing
  • Mobile Marketing
  • Social Media Marketing
  • Email Marketing
  • Influencer Marketing
  • Affiliate Marketing
  • Display Advertising
  • Video Marketing
  • Audio Marketing

What are the 15 Free Digital Marketing Courses?

In this section, you will find digital marketing courses, along with courses related to different types and strategies of digital marketing. They are all rich in knowledge, like how to develop those skills and give you all the industry insight.

Courses enrich your knowledge, and when you highlight certificates in your CV, you stand out to your employer.

The courses will teach about all the sectors of digital marketing and how to develop further. Furthermore, these courses are made by industry specialists recognised, and every certificate is a valuable addition to your learning and resume.

1. Fundamentals of Digital Marketing by Google Digital Garage

Our first choice at best free digital marketing courses is like a warm-up course. Fundamentals of Digital Marketing is a course by Google Digital Garage. Google Digital Garage is an online learning platform for Google. Here you will find a collection of free courses by both Google’s professional trainers and various other course platforms.

Fundamentals of Digital Marketing by Google Digital Garage

The course is developed by Google, the tycoon itself, for teaching internet marketing. It is accredited by Interactive Advertising Bureau Europe and The Open University. Many organisations, industries, and digital marketing trainers find this course highly valuable to train newbies and for employees to brush up on their digital marketing skills. 

In the Fundamentals of Digital Marketing course, you will learn the basics of digital marketing. It is perfect for any beginner who is unfamiliar with the concept of digital marketing. The course will show you the lights on how to advance in digital marketing and the best practices you must follow. It covers all kinds of digital marketing strategies that form the foundation of a business in the digital world.

To get this course, all you need is a Google account. You just sign up for the course with the Google account and start your course right away.

Course Details and Features

The Fundamentals of Digital Marketing course is learner-friendly. It has 26 modules with varying numbers of lessons in each module. In total, there are 106 lessons to learn from. These 106 lessons are bite-size videos that you can play and learn from. After each module is over, there are short quizzes to test your understanding. 

Overall, it is a 40 hours long course with unlimited access. It is entirely self-paced. Therefore, you can take much time as you want to learn and complete the course. At the end of the course, you need to go through 40 quiz questions and get a Digital Marketing Certificate. This is certificate is industry recognised, and you can share it with your LinkedIn profile and download the PDF as much as you want. 

Course Content 

As mentioned earlier, the course is divided into 26 modules. So let’s have a closer look at them and what they consist of and know what you will be learning. Here, you will get the overall idea of starting a new business or improving an existing one with digital marketing strategies. So rest assured, it has seeds to all the things of digital marketing that you can grow gradually. 

The module details are highlighted elaborately on the course’s official page. But catch a glance at the modules below to see what you can expect from the course.

 – Build your web presence

 – Online business strategy

 – Search ads, search campaigns

 – Social media marketing

 – Mobile marketing

 – Content marketing

 – Email marketing

 –  Analytics

2. Online Digital Marketing Course by Visio Learning

Visio Learning presents an intermediate course to help people who have already some knowledge of digital marketing. Visio Learning is a great e-learning platform where you can find a range of courses of different interests. One of these is Online Digital Marketing Course. It is very helpful to learn how to market a new business online. The course gives a complete understanding of the three most used strategies of digital marketing, and they are Social Media Marketing, Email Marketing and Search Engine Optimisation.

Online Digital Marketing Course

In this course, you will learn Social Media Marketing (SMM) strategies for beginners. It will teach you time-saving techniques while posting on social media, how to gain new customers. Also, it will guide you on how to utilise Instagram for business growth.

Moreover, this course will give you knowledge about how to run successful giveaways online. You will learn everything from building the contest for giving away, selecting free prizes, and picking up the winner. It will give you an overall idea of how to benefit from the giveaway.

Next, you can master the most commonly used and the most effective digital marketing strategy of all time: Email Marketing. 

You will learn several do and don’ts of email marketing, building email marketing lists, making automated customer emails, drip campaigns, and finally, making unique newsletters. Then you can discover the world of influencer marketing. Additionally, the courses update you on ASO (App Search Optimisation) and SEO.

Overall, the course gives you essential industry insight, and it has CPD accreditation, making the course even more valuable. You can benefit from it and use the certification as evidence of your qualification in your CV.

Course Details and Features

Online Digital Marketing Course is an Intermediate level course which you have access to for 1 year. There are 6 sections and 24 Units of course. These units are videos of different sizes. The best part of the course is – it will take you only 2 hours to complete the whole course. There is no quiz or assignments to complete; therefore, you will just have to complete all the videos to get the certificate.

You will get 4 weeks for free after you sign up for the course. After that, you can continue the course by buying it for £7.99/ month. But as the necessary time for completing the course is low, you can complete it in one go or 2-3 sitting at max. It gives industry knowledge and let you know how to pull off the marketing strategies perfectly. The course instructors are very capable and industry experts. You will also get 24/7 support.

Course Content 

The Online Digital Marketing course is a bundle of the best strategies that you can use to grow a business from scratch. It gives you knowledge on things which you might not completely find in other courses. It contains six sections, have a look at them. 

Each section of the course is described on the course’s main page so that learners know the details of what they are going to learn.

1. How to Launch Professional Social Media Marketing SMM from Scratch

2 How to Launch Massively Successful Online Giveaways & Sweepstakes

3. Become an Email Marketing Master (For both B2B & B2C)

4. A Complete Guide on How to Do Influencer Marketing on a Budget.

5. A-Z DIY App Store Optimization (ASO) for your Mobile App

6. All You Need To Know About Search Engine Optimization (SEO)

After completing these sections will receive a professional certificate in PDF form. You can download it and share it anywhere. 

3. Inbound Marketing Free Certification Course by HubSpot Academy

Inbound marketing is a business technique that attempts to win customers by creating valuable content and experiences tailored to them. HubSpot Academy’s Inbound Marketing Free Certification Course is one of the best free digital marketing courses. HubSpot Academy teaches great digital marketing related topics. They make the course through instructors who are leaders and executives of HubSpot company and also takes help from industry specialists. The course is highly interactive and teaches you real-life examples.

In this course, you will learn what is inbound marketing and make you see the bigger picture you need for a successful inbound strategy. Inbound marketing is all about growing a better and long-lasting business. Its philosophy lies in helping people.

Through inbound marketing, you can do business in a human way. Moreover, you will be able to create strong relationships with people, leads and customers. Inbound marketing is a mentality as much as it is a business strategy. It leads you to do better marketing, better selling and the best way to assist your customers.

And in this course, you will learn these things absolutely free and obtain a nice certificate upon completion. In the course, you can expect a detailed introduction to Inbound marketing and methodology. In addition, it will run through the fundamentals of how business practices inbound marketing.

Each and every lesson of the course has different strategies and tactics. It will help you and your business to grow in the best way possible.

Course Details and Feature

The course is a complete pack of video lessons, quizzes to check your understanding and workbooks to apply what you have learned from the course. You will get to hear from HubSpot experts, executives, and co-founders. This course is made for inbound professionals and also for marketing and sales professionals.

You will find six lessons in this course. All together, these lessons have 15 videos, additional materials and articles, and consists of 4 quizzes. The total time you need to complete the course is almost 2 hours.

Apart from that the only requirement to get the certificate is to take the exam at the end of the lessons. The exam consists of questions that test your knowledge and learning that you acquired from the lesson. So after finishing the lessons you need to take time and study to pass The exam and become inbound certified.

Course Content 

Now let’s take a look at what does the lesson look like in Inbound Marketing Free Certification Course. Through the following lessons, you will learn all about Inbound Sales, Contact Management, Inbound Marketing and Inbound Service.

The official page sets out the curriculum clearly and descriptively so that learners can see what they will learn before enrolling in the course.

1. Understanding the Fundamentals of Inbound

2. Growing Your Business With a Flywheel Model

3. Creating a Company Purpose

4. Setting Business Goals

5. Creating Buyer Personas

6. Developing the Buyer’s Journey for Your Business

4. The Strategy of Content Marketing by Coursera

Here is another highly descriptive free digital marketing course that you will find online. It is a one of a kind course that will teach you the A-Z of Content Marketing. Content Marketing is one of the most effective digital marketing strategies for all kinds of businesses. The Strategy of Content Marketing course is offered by the University of California. It is in collaboration with Copyblogger, one of the popular content marketing authorities, and brought to us by Coursera.

Strategy of Content Marketing

Therefore, the course is organised, descriptive and effective as well. The Strategy of Content Marketing course will develop strategies that content marketers need and use to gain and retain customers profitably. To be more precise, the course will help you to develop, organise and implement content marketing. 

Furthermore, you will know how to analyse and measure the effectiveness of content marketing strategies. You also get to learn how to write compelling copies, use a strategic framework while writing, and build a brand and authority with the help of content marketing. Lastly, you will even learn how to turn ideas into action and build your own brand through content marketing.

It is a great course for people who want to start their content marketing journey. It updates you on touch base points, and goes into additional details on what you need as a content marketer.

Course Details and Features

The Strategy of Content Marketing course is divided into 5 Weeks lesson plan. There are in total 38 videos for you to watch and learn and 19 reading materials for acquiring knowledge. In addition, there are 7 quizzes to check your understanding of things you have learned about content marketing from the course. 

Moreover, it will take approximately 19 hours to complete the course. You can finish in one go within a week or do it each week as the course is set up and do it depending on your priority. This course is ideal for learning at your own pace. The deadlines for completing the lessons or assignments are flexible. If you fall behind in the course and can’t complete it within the given week, you reset the deadline in order of your schedule. 

Moreover, you will develop skills in Content Management, Content Marketing, Copywriting and Content Writing. But the only drawback of this course while you can enjoy the complete course for free. But in order to get your sharable certificate, you will need to pay for the course.

Course Content 

The course is divided into 5 weeks syllabus. It covers all kinds of topics related to content marketing. It grows gradually so that learners from all backgrounds can enjoy it. Before enrolling, you will find the descriptive information of all the week’s syllabus and their key touchpoints.

We are briefly showing you what each week consists of according to the course syllabus.

Week 1: The Content Marketing Ecosystem

Week 2: The Strategic Context (The 7A Framework)

Week 3: Mapping the Journey: Crafting a Content Marketing Strategy

Week 4: The Strategic Types of Content

Week 5: Managing Your Content

5. Social Media Marketing Course Online by Visio Learning

Now let us land on a course that is one of the trending digital marketing strategies. Social Media Marketing Course online is another free digital marketing course on Visio Learning that you get free access for 4 weeks upon signing up.

Social Media Marketing Course Online

Here, you will get to learn about doing organic marketing on major social media platforms. The platforms are Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn. Gain insight and discover techniques to build effective sales funnels that will help generate leads and increase sales for your business.

Here you will get a fundamental understanding of how to lift the performance of your page and do A/B testing to experiment and see what works best for your page. Overall, this course is ideal for social media marketers and influencers, marketing personal, digital marketers and whoever wants to learn social media marketing. 

Course Details and Features

Social Media Marketing Course online comes with certification and has no assignments. You will need to complete the video to unlock the certification. This makes the course highly convenient for any learner. The course content has 4 modules and 19 units. Overall, you will need only 2 hours 14 minutes to complete the course.

Furthermore, you will get 4 weeks of free access upon signing up on the course, and after that, you will need to pay £7.99/ month. As the duration of the course is very small, you can complete the course within 4 weeks of free time. Moreover, the course is CPD accredited, ensuring the quality of the course and certification.

Course Content 

As we have said earlier, there are 4 modules. The official page of the course gives detail of the module at length. Here you will get to see the module content.

  • Social Marketing for Facebook, Instagram, Twitter & YouTube
  • Marketing On the Other Major Social Media Sites
  • Funnel Building for Profits
  • A/B Split Testing

6. Digital Marketing Strategy by edX

Another simple and unique course that you may try out is the Digital Marketing Strategy course. This free digital marketing course is brought to us by edX. This course simply presents us with the world of digital marketing.

Digital Marketing Strategy

Here you will understand why digital marketing is important today and gain insight into the changes in the digital landscape over time. You will also acquire how to create exceptional and impactful content. Furthermore, you will learn to build and use customer personas and how to conduct competitor audits and analyses. Altogether, you will learn how to create a digital marketing strategy that works for your business. 

Course Details and Feature

The Digital Marketing Course 8-week long course which you can do at your own pace. But you will have 2 months to complete the course. Like other courses, the video and content are short, which means you can complete the course faster than the allotted time. 

You will get temporary access to non-graded activities, discussion forums and non-graded assignments. You will get temporary access to non-graded activities, including discussion forums and non-graded assignments.

Course Content 

The course has 8 weeks worth of different topics that are related to digital marketing topic.

1. Why digital matters?

2. The impact of digital on product

3. The impact of digital on the value proposition

4. Changes in technology a marketer has to be aware of

5. Digital policies

6. The persona and its journey

7. Competitor analysis

8. Final Project: Digital Marketing Strategy development

7.  SEO Certification Course Online by Visio Learning

Search Engine Optimisation is a compulsory part of digital marketing. For implementing digital marketing in a business, only having an online platform will not do. You need to keep it optimised so that search engines like Google rank your site to be visible to the traffic. SEO Certification Course Online by Visio Learning is a great way to learn SEO.

SEO Certification Course Online

Here, you will learn the best way to optimise different kinds of web pages to rank on the first page of Google. Understand the quality of a website and also the quality and quantity of traffic to the website. You will learn how about On-Page and Off-Page SEO elements and how to build backlinks so that website ranks. 

Furthermore, learn the latest SEO techniques and algorithms that search engines use to rank a website. The course also gives you updates on outdated SEO practices and things that will penalise your website by Google. 

Moreover, the course also teaches you how to perform competitor analysis to stay ahead, find their mistakes and avoid them. You can learn about SEO tools like Yoast plugin and apply SEO elements to your website and content. Most essentially, find how to create SEO friendly content.

Course Details and Features

SEO Certification Course Online is an intermediate level course. It comes with a course badge and certification. It is entirely self-paced, so you can do it whenever you want. There are no quizzes or assessments. You only have to go through 10 sections consisting of 23 numbers of units to complete the course. Moreover, you only need 1 hour 43 minutes to complete the entire course.

You will get the free 4-week trial on SEO Certification Course Online after signing up. After the free weeks are over, you need to buy the course for £7.99/ month.

Course Content 

SEO Certification Course Online goes through all the aspects of SEO. It is easy to understand, and you can complete the course without any obstacles. Here is the content of the course.

Unit 1: Introduction to SEO

Unit 2: Creating an SEO Strategy

Unit 3: On-Page SEO

Unit 4: On-Site SEO

Unit 5: Off-Site SEO

Unit 6: Black Hat SEO

Unit 7: Tools for SEO

Unit 8: Search Engine Domination (S.E.D)

Unit 9: Article Marketing

Unit 10: Project

8. SEO Training Course by MOZ – Udemy

One of the popular free digital marketing courses on SEO is SEO Training Course by MOZ, which is brought to learners by Udemy. It is a basic SEO course that anyone can take part in to learn about Search Engine Optimisation. The course is made by one of the expert SEO teams on the Internet MOZ.

SEO Training Course

MOZ is the biggest community of people who creates tools that make SEO, inbound marketing, link building, and content marketing easy. The course is presented in Udemy by Rand Fiskin, one of the founders of MOZ. The only drawback of the course, it is not updated to the latest SEO practice, so some content will seem out of date.

Course Details and Features

The course has 3 hours 26 minutes of on-demand videos. There are in total 7 sections of 18 lectures, and it is entirely self-paced. There is no requirement to enrol on the course.

Unfortunately, you will only get access to the course content and lessons. The free version of the course will not provide any certificate. The paid version will give you that option and facilities like Instructor Q&A and direct messages to the instructors.

Course Content 

The course touches on a lot of SEO topics from beginner to advanced level. Here is the content of the course.

1. SEO Strategy Development

2. Expand all sections

3. Site Audits and Structure

4. Keyword Research Basics

5. On-Page SEO Fundamentals

6. Link building and Off-Page SEO

7. SERP Features (a.k.a. Featured Sippets)

8. Reporting on SEO

9. Email Marketing Course by HubSpot Academy

Learn one of the fundamental digital marketing strategies, Email Marketing Course. It is another well organised and professionally made course by HubSpot Academy. Email marketing is a way for your business to communicate with your prospects and customers. It helps to advertise your business and the latest deals, and it helps to build long-lasting relations with your customers. It is one of the in-demand skills in the world of digital marketing.

Email Marketing Course

Through this course, you learn how to develop an excellent email marketing strategy for your business that will build relationships with your target audience and customers. The course spontaneously teaches about creating an email that’s human, helpful, and holistic. Here, you will find topics like lead nurturing. 

Also, gain insights from industry experts on how they have built successful lead nurturing strategies for their businesses. You’ll see examples of email from a wide variety of companies and leaders in email marketing.

Course Details and Features

It is a free digital marketing course on Email marketing. You will be email marketing certified after you finish the whole course. There are 9 lessons and 28 videos for you to complete. In addition, you will have to face 9 quizzes.

Overall, the course takes 3 hours 18 minutes to complete. You do not require additional requirements to do this course. Having a basic understanding of digital marketing will be enough.

Course Content 

The course covers all the basic things you need to know in order to become an email marketing strategist. Here are the course will teach you.

Lesson 1: Understanding Email Marketing

Lesson 2: Creating a Contact Management and Segmentation Strategy

Lesson 3: Sending the Right Email

Lesson 4: Creating a High-Performing Email

Lesson 5: Understanding Email Deliverability

Lesson 6: Outlining the Design of Your Marketing Emails

Lesson 7: Analysing Your Marketing Emails

Lesson 8: Testing Your Marketing Emails

Lesson 9: Developing Relationships With Lead Nurturing

10. Graphic Design Basics by Canva Design School

Graphic designing is a major component of the different marketing worlds. It helps to create beautiful visuals for the website that make it looks attractive. Without graphics, an online platform will look colourless and lifeless, whether it’s a website or social media page.

Graphic Design Basics

In order to teach graphic designing for the benefit of digital marketing, Canva Design School brought us a free Graphic Design Basics course. Here you get to learn rules and ways to create attractive designs and edit images. Most importantly, learn how to work with colours, fonts, shapes and grids to make yourself a graphic designer.

Course Details and Feature

The course is very small and will not take you long to complete. But it teaches the important thing that you need to know as a graphic designer. There are 12 lessons and 10 activities for you to complete.

Here, you will get a close look at all the things you need to take care of as a graphic designer.

Course Content 

Here is the content of the course through which you will learn graphic designing.

1. Design to communicate

2. Mood board magic

3. Practise proximity

4. Ace alignment

5. What the font!?

6. Opposites attract

7. Make it pop!

8. Colour wheel basics

9. Tints and shades

10 Colour combos

11. Photo love

12. Share and publish

11. Diploma in Graphic Design by One Education

Another beautiful free digital marketing course on graphic designing is a Diploma in Graphic Design. It is brought to us by One Education, an e-learning platform where you can learn all sorts of things. Graphic design is an important part of digital marketing that comes in handy to present your website and pages with exceptional visual details.

Graphic Design

Through this course, you will earn the skills required to become a graphic designer and learn its basics. It will teach you about the major graphic designing software. Moreover, you can grab an understanding of the principles and elements of design, basic techniques in Adobe Photoshop, Illustration and In-design.

Course Details and Features

In this course, you will face 8 modules and 10 units. You have to go through 1 quiz to test yourself. The total time you need to complete the course is 2 weeks and 2 days, but you can complete it in 8 hours, and the final exam is 20 minutes long. 

The course has 7 days of free access upon signing up. So you need to complete it in one week. The free version of the course doesn’t provide a certificate. Therefore, if you need the certificate, you will have to buy it for £9.

Course Content 

Here you will learn all the graphic design essentials. Graphic designing is a form of art, and this course helps you learn it with the best of technologies.

  • Basics of Graphic Design
  • Foundation in Design
  • Adobe Photoshop Basics
  • Designers go to Software
  • Blend Modes & Filters
  • Creating Logos with Illustrator
  • Logo Design Basics
  • Adobe in Design and Print Work Introduction

12. PPC University by Wordstream

PPC or Pay-Per-Click has stood out to be a great and effective way to do advertising for business. If you want to achieve more than what the organic strategies are bringing you. You need to invest in paid advertising. PPC is a great way to do so.

PPC University

PPC University is a free PPC marketing course that is brought us by Digital Marketing expert Word Stream. It teaches you how to the basic to advance level of PPC in the best way possible. For beginners, PPC can be a complicated subject. But Wordstream has made the subject easier to understand so that we know how to do PPC marketing.

Course Details and Features

There are 6 parts under PPC University that you can do for free and gain knowledge from. Unlike other courses, it is like a book to complete where you can learn through reading and understanding, through graphics, visuals, and videos.

Course Content 

Through PPC University, you can do the following courses for free.

  • PPC 101
  • PPC 102
  • Advanced PPC
  • Social Ads 101
  • Facebook Ads
  • Guides

13. Diploma in E-Commerce Web Development by Alison

Web designing and development is an integral part of digital marketing. Through learning web designing and development you will be able to make your own websites and run them comfortably.

E-Commerce Web Development

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Alison brings to a free web development course  Diploma in E-Commerce Web Development. Here, you will learn the essential components of building an E-commerce website from scratch. You will learn web designing and development through HTML, CSS, JavaScript, PHP, and SQL. Also, you will teach you how to develop advanced e-commerce functionalities and display products online.

Course Details and Feature

The Diploma in E-Commerce Web Development course is CPD accredited and takes 10-15 hours to complete. There are 11 modules, around 67 topics and 3 assessments. Through this course, you will learn programming, web development, CSS, E-commerce, SQL, PHP, Databases, MySQL, Bootstrap and jQuery.

Course Content 

The course will give all the basics of web development and building e-commerce websites. Here is the course module.

1. Introduction To E-Commerce Web Development

2. Using MySQL And PHP

3. Dynamic Programming

4. Enhancing Website Functionality

5. Diploma In E-Commerce Web Development – First Assessment

6. Shopping Cart And Payment Settings

7. E-Commerce Models

8. Shopping Cart Modal

9. E-Commerce Payment Functionality

10. Diploma In E-Commerce Web Development – Second Assessment

14. PPC Fundamentals Course by SEMrush Academy

Another basic PPC course that is free, and you must not skip is PPC Fundamentals Course. It is bought to us by SEO and paid marketing experts SEMrush Academy. Get to know the Basics of SEO from an industry specialist.

The course is for anyone who wants to grow PPC skills and become an all-rounder, digital marketer. Learn what it needs to be a PPC marketer and how to launch a PPC campaign on your own. Moreover, learn how not to lose money on Google Ads by learning how to build effective, successful, and profitable PPC campaigns.

Course Details and Features

There are 4 main modules, and you will come across 36 video lessons. Moreover, you can complete the course in just 5 hours, and it is absolutely free. There are videos, reading materials and quizzes to assess your knowledge.

Course Content 

The course covers all the fundamentals of PPC marketings. Here are the contents of the course for you.

Module 1. PPC Overview

Module 2. Strategy

Module 3. Search Advertising

Module 4. Shopping Campaigns

15. Complete Web Design with Graphics Design and Adobe Photoshop CC by Visio Learning

Last but not least, here is another web and graphic designing course by Visio Learning. Complete Web Design with Graphics Design and Adobe Photoshop CC is a compact course that will teach everything about modern-day graphic design. Digital Marketing is completely achromatic without graphics and visuals.

Web Design with Graphics Design

This course helps students to enter into the digital marketing world as graphic designers. In this course, you will learn basic coding and web development. Know all the right and wrongs of web creation. Furthermore, enlighten yourself on website design terminology and how to optimise web pages through SEO. 

Moreover, this course will teach you how to select a web host, develop a content-rich website, and create backlinks. Finally, learn how to develop important Photoshop CC skills.

Course Details and Feature

It is an intermediate course that you can earn certification for. Like all other Visio Learning courses, you will get the first 4 weeks of free access to the course. Overall, there are 9 modules and 124 units in this course. There will also be 2 quizzes to test your learning from the course. Lastly, you will need 2 days and 17 hours to complete the course.

Course Content 

Complete Web Design with Graphics Design and Adobe Photoshop CC course has the following content.

  • Graphic and Web Design
  • Advanced Theory Semester
  • Professional Creation Semester
  • Career Semester
  • Basic Coding for Web Development
  • Web Designing
  • Developing Websites
  • E-Commerce Website Design
  • Adobe Photoshop CC


We have come to the end of the list of free digital marketing courses that will help you learn all kinds of digital marketing. Digital marketing vast area of skills, knowledge, and practices and these 15 free digital marketing courses are the best way to achieve them. So join the courses and get access to all the knowledge you need to strengthen your digital marketing skills.

January 11, 2022

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